Privacy Notice

If you are a California resident, please click here for more information about your specific privacy rights.

ACCESSIBILITY -- if you are having any trouble accessing this privacy notice or the website, please email us at guestservices@cumberlandfarms.com or call our toll-free number at 1-800-225-9702.

EG Retail (America), LLC (“we,” “our,” or “us”) collects and processes information about you as described in this Privacy Notice (“Notice”). In this Notice, we use the term “Personal Information” to refer to information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with you or a device that is associated with you. We are committed to protecting the privacy of those with whom we interact. This Privacy Notice contains details about how we collect, use, and share Personal Information that we obtain from and about you when you interact with us. Please read this Notice carefully.

1. Applicability

This Notice does not apply to job applicants or our employees. Whenever you interact with us on behalf of another individual or entity, such as by providing or accessing Personal Information about another individual, you represent that your interactions and exchanges comply with applicable data protection laws. You shall have sole responsibility for any violation of privacy laws as a result of a failure to inform the other individual about how their Personal Information will be processed or to obtain any necessary consent from such individual.

2. What Information Do We Collect?

Sources of Information

a. Information You Provide. We may collect Personal Information from you directly, such as when you take surveys, enter a contest, or otherwise communicate with us. We may also collect demographic information that you provide to us, such as your zip code or age. [1]

b. Information Collected Automatically. We may also collect Personal Information from you by “passive” means, such as when you interact with our website. We may collect your website browsing patterns or IP address to analyze the trends, to administer our website, and to gather broad demographic information for aggregate use. 

c. Information from Third Parties. We receive information about you and your interactions with us from third parties, such as from third party service and content providers, companies that provide or sell lists of consumer contact information, and others interacting with us.

Categories of Information We Collect

The types of information that we collect about you include:

a. Identifiers, such as your name, alias, postal address, country of residence, unique personal identifier, online identifier, internet protocol address, email address, account name, phone number, social media identifiers, social security number, driver’s license number, passport number, or other similar identifiers.

b. Financial information, such as your bank account number, credit card number, debit card number, government-issued Tax ID, or any other financial information.

c. Protected Class and Demographic information, such as age, race, gender, national origin, religion, sex, disability, citizenship, genetics, sexual orientation, gender identity, medical condition, political activity or affiliation, military or veteran status, education, or date of birth.

d. Commercial information and preferences, including records of personal property, creditworthiness, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.

e. Internet or other electronic network activity information, such as your browsing history, search history, and information regarding your interactions with us (including interacting with us online, by the mobile application, and through advertisements).

f. Geolocation information, such as longitude and latitude from your IP address.

g. Audio, electronic, visual, thermal, olfactory or similar information, such as video recordings of our premises and recordings when you speak with our Guest Services Department.

3. How Do We Use Your Information ?

a. To enable interactions between you and us, such as to facilitate purchases of our products; register and administer your loyalty program account, provide you with and support your interactions with us; diagnose, repair and track service and quality issues; facilitate an order, return, or exchange; provide requested information; communicate with you about your loyalty program account or our data practices; install and configure changes and updates to programs and technologies related to interactions with us; authenticate those who interact with us; or to respond to your requests, complaints, and inquiries.

b. For our own internal business purposes, such as to evaluate or audit the usage and performance of programs and technologies related to interactions with us; evaluate and improve the quality of your interactions with us and programs and technologies related to interactions with us; design new services; process and catalog your responses to surveys or questionnaires (e.g., customer satisfaction reviews); perform internal research for technological development and demonstration; conduct data analysis and testing; maintain proper business records and other relevant records.

c. For legal, safety or security reasons, such as to comply with legal requirements; protect our safety, our property or rights of those who interact with us, or others; and detect, prevent, and respond to security incidents or other malicious, deceptive, fraudulent, or illegal activity.

d. In a de-identified, anonymized or aggregated format. When converted to a de-identified, anonymized, or aggregated format, data no longer constitutes Personal Information and we may use this information for any purpose.

e. For any other purposes for which you provide consent.

f. For marketing. We may use your Personal Information to market our products or services or those of third parties, such as our business partners. We may use your Personal Information when you participate in marketing surveys, questionnaires, promotions, events or contests. We may audit aspects of our ad impressions. We may use your Personal Information for short-term transient use, including for contextual ad customization. We may use your Personal Information to enhance our content and to potentially send you commercial emails.

4. With Whom Do We Share Your Personal Information?

We may share your Personal Information with the categories of recipients described below:

a. Affiliates and subsidiaries: We may share your Personal Information within our group of companies, which includes parents, corporate affiliates, subsidiaries, business units and other companies that share common ownership.

b. Third party service providers: We may share your Personal Information with third party service providers working on our behalf in order to facilitate our interactions with you or request or support our relationship with you, such as hosting service providers, IT providers, operating systems and platforms, internet service providers, analytics companies, and marketing providers (e.g., we may share your email address with our outbound email marketing provider). We may contract with other companies to provide certain services, including, identity verification, email distribution, market research, promotions management and payment processing. We provide these companies with only the information they need to perform their services and work with them to ensure that your privacy is respected and protected. These companies are prohibited by contract from using this information for their own marketing purposes or from sharing this information with anyone other than with us.

c. Business Partners: We may also provide your Personal Information or provide access to your Personal Information to our business partners, including for third party marketing or as a sale. If legally required, we will seek your consent before engaging in such sharing.

d. For legal, security and safety purposes: We may share your Personal Information with third parties such as law enforcement or other government agencies to comply with law or legal requirements; to enforce or apply our Terms of Use and other agreements; and to protect our rights and our property or safety of our users or third parties.

e. In connection with a transaction: If we sell some or all of our assets, merge or are acquired by another entity, including through a sale or in connection with a bankruptcy, we will share your Personal Information with that entity.

We may also de-identify, anonymize, or aggregate Personal Information to share with third parties for any purpose.

5. Children’s Privacy

Interactions with us are intended for individuals 16 years of age and older. Our interactions are not directed at, marketed to, nor intended for, children under 16 years of age. We do not knowingly collect any information, including Personal Information, from children under 16 years of age. If you believe that we have inadvertently collected Personal Information from a child under the age of 16, please contact us at the address below and we will use reasonable efforts to delete the child’s information from our databases.

6. Links

Our website may contain links to other sites, including, among others, those of advertisers, other third parties and companies whose trademarks may appear on our website. We are not responsible for the privacy practices or the content of the sites to which we link.

7. Security

We maintain reasonable security procedures and technical and organizational measures to protect your Personal Information against accidental or unlawful destruction, loss, disclosure, alteration, or use.

8. Terms of Use

The Terms of Use for interactions with us is incorporated by reference into this Notice, and can be found at: https://www.quikstop.com/terms-of-use/.

9. Changes to Privacy Notice

We may update this Notice from time to time. The current Notice will be effective when posted. Please check this Notice periodically for updates. If any of the changes are unacceptable to you, you should cease interacting with us. When required under applicable law, we will notify you of any changes to this Notice by posting an update on this website. When required under applicable law, we will seek affirmative consent from you before making material changes to the way we handle Personal Information previously collected from you. If you do not provide such consent, your Personal Information will continue to be used in a manner that is consistent with the version of this Notice under which it was collected.

10. Contact Us

If you have questions regarding this Notice, please contact us at:

EMAIL: guestservices@cumberlandfarms.com

PHONE: 1-800-225-9702

MAIL:

EG Retail (America), LLC
Attn: Quik Stop Guest Services
165 Flanders Road
Westborough, MA 01581

To opt-out of receiving promotional email messages from us, please click on the "Unsubscribe" link contained at the bottom of each email or by contacting us using the information above.

Your California Privacy Rights

If you are a California resident, this section applies. Pursuant to the California Consumer Privacy Act of 2018, below is a summary of the Personal Information we collect from consumers, the sources from which we collected the Personal Information, the business or commercial purpose for which the Personal Information was collected and the categories of third parties with whom we share consumer Personal Information. The section references relate to the sections above in this Notice.

Personal Information

(see Section 3)

Sources of Personal Information

Business or Commercial Purpose for Collection

With Whom We Share Personal Information

Identifiers

See Section 2

See Section 3

See Section 4

Financial information

See Section 2

See Section 3

See Section 4

Protected class and demographic information

See Section 2

See Section 3

See Section 4

Commercial information and preferences

See Section 2

See Section 3

See Section 4

 

 

 

 

Internet or other electronic network activity information

See Section 2

See Section 3

See Section 4

Geolocation data

See Section 2

See Section 3

See Section 4

Audio, electronic, visual, thermal, olfactory, or similar information

See Section 2

See Section 3

See Section 4

We have sold the following categories of Personal Information in the previous 12 months: None.  We have sold de-identified, anonymized, or aggregated data, which does not constitute Personal Information. We do not sell any Personal Information of minors under the age of 16 without their authorization.

We have disclosed the following categories of Personal Information for a business purpose in the previous twelve months: See categories in section 4(a), (b), (d), and (e). We also have disclosed de-identified, anonymized, or aggregated data, which does not constitute Personal Information.

Your Rights

California residents have certain rights regarding the collection, use, and sharing of Personal Information. California residents may exercise the following rights via our webform, by emailing us at guestservices@cumberlandfarms.com, or by calling 1-800-225-9702.

· Right to Know. You have the right to request information about the categories of Personal Information we have collected about you in the previous 12 months, the categories of sources from which we collected such Personal Information, the purposes for collecting such Personal Information, the categories of third parties with whom we have shared such Personal Information, and the purpose for which we shared such Personal Information. You may also request information about the specific pieces of Personal Information we have collected about you.

· Right to Delete . You have the right to request that we delete Personal Information that we have collected from you.

· Right to Opt Out. You have the right to opt out of the sale of your Personal Information.

We will not discriminate against you in any manner prohibited by applicable law for exercising these rights.

Verification: In order to exercise your rights, we will need to obtain information to locate you in our records or verify your identity depending on the nature of the request. If you are submitting a request on behalf of a household, we will need to verify each member of the household in the manner set forth above. In connection with a request for the specific Personal Information we hold about you, you must provide your first and last name, your email address, and your state of residence to verify your identity, as well as a signed declaration under penalty of perjury that you are who you say you are. In connection with a request for the categories of Personal Information we hold about you, we will request your first and last name, your email address, and your state of residence to verify your identity. For a Right to Delete request, we will request first and last name, email address, and state of residence to verify your identity.

Authorized Agents : You may use an authorized agent to exercise your rights on your behalf. If you are making any of the requests above through an authorized agent, you or the authorized agent must provide written authorization and we will verify the identity of you and the authorized agent as described above. Alternatively, we will accept a legal Power of Attorney under the California Probate Code to the authorized agent. To make a request using an authorized agent, use the webform and upload documentation demonstrating the agent’s authority to exercise rights on your behalf.

Timing : We will respond to Requests to Delete and Requests to Know within 45 days, unless we need more time in which case we will notify you and may take up to 90 days total to respond to your request.

This Notice was last updated on June 1, 2020.



[1] We may collect household information from you, specifically Personal Information that could identify, relate to, describe, or is reasonably capable of being associated with, or could be reasonably linked, directly or indirectly, with a particular household.